The European Union has revised its jam and confectionery labeling regulations, with new rules taking effect in mid-June that permit products made from non-citrus fruits — such as strawberry, cherry, or raspberry — to be officially sold as "Marmelade" (jam) in EU member states. Under the previous EU confiture regulation, the term "jam" was strictly reserved for spreads made from citrus fruits, meaning that what consumers commonly called strawberry or apricot jam had to be labeled as "fruit spread" or "confiture." The change reduces long-standing confusion on supermarket shelves, though critics note it does little to address other misleading food labeling practices, such as the use of flavor-only descriptors on desserts and ice cream products.