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Netflix's AI acquisition puts global VFX workforce at risk

Monday, 20 April 2026, 12:09 · 1 min read

Netflix acquired InterPositive, an AI company co-founded by actor Ben Affleck, on March 5, raising alarm across the global visual effects industry, which employs more than 2 million professionals worldwide. The platform automates colour grading, relighting, and frame-by-frame cleanup work — tasks currently handled by large workforces in India, South Korea, the Philippines, and Latin America — with India alone performing over 90% of Hollywood's rotoscoping (the painstaking, frame-by-frame tracing of shapes that allows digital effects to be blended into live footage). The acquisition is especially alarming for entry-level workers, who have no equivalent of the union protections being negotiated in the United States, and comes weeks after Technicolor, one of the world's largest VFX firms, abruptly shut its India operations and left around 3,000 workers in Bengaluru and Mumbai without pay or severance.

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